Sony Brilliant Ultra Short 4K Projector
Bringing extraordinary experience home
With a Sony 4K ultra Brilliant short throw projector any ordinary rooms come alive with extraordinary viewing experiences. Introducing a new system designed to be a welcome presence in interior architecture and your life.
New adventures in another world
Sony has enlivened routines and user experiences through many products over the years, but this time, our approach builds on your living room itself. As we studied rooms of all kinds, it renewed our appreciation of how rooms set the scene for entertainment. Building on existing elements such as walls or tables seemed a promising way to reveal unseen potential in your own home. And as we sought to tap this potential, it inspired a new approach to the user experience — Life Space UX.
We began by considering the potential of living room walls. Wouldn’t it be exciting to use walls as vast display surfaces? It would surely transform a room’s ambience. Inspired, we looked into combining short-range projection with 4K imaging. Development of a 4K ultra short throw projector was soon underway.
Linking the ordinary and extraordinary
Start up the LSPX-W1S, and expansive 147-inch images cover the wall. The viewing experience is immersive and striking, as what was once an ordinary wall becomes a portal to another world.
When it’s on, the unobtrusive projector invites you to lose yourself in what you’re watching. When it’s off, it both preserves and admirably enhances the interior ambiance, as you would expect. In design, we linked the ordinary and extraordinary, in a projector that’s a welcome presence in interior architecture and your life. A goal was to satisfy these conflicting needs – exciting you when on, yet quietly complementing the room when off – through design that’s perfectly natural.